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I Spent $40 on Magic Spoon Cereal And Here’s What I Think…

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collin eating spoonful of magic spoon cereal

Have you heard the news? There’s a new keto product in town, and it’s totally changing up the breakfast cereal market… and it’s about time! Cereal is known to be absolutely loaded with sugar and carbs, so it’s a wonder why it ever became what so many people eat first thing in the morning.

Thankfully, Magic Spoon did something about it and created a low-carb cereal that ditched the sugar and gave their cereal more of a protein focus.

Sounds a little too good to be true, right?

Well, kind of… I’m here to tell you why I’m both liking and disliking this cereal as far as it pertains to both my keto and frugal living lifestyles.


What I love about this cereal:

assortment of magic spoon cereal boxes

The taste is spot on. 😋

First off, it’s actually delicious! My keto tastebuds may be tuned a little differently than others, but I was so blown away after the first bite. It was magical. 🤩

The Magic Spoon cereal currently comes in four flavors: Fruity, Frosted, Cocoa, and Cinnamon. Out of the four, my top favorite is the frosted variety. My brother-in-law Stetson even tried out the cereal and loved the Cinnamon flavor (he said they reminded him of Cinnamon Toast Crunch).

close up of magic spoon cereal in bowl

It uses a great alternative sweetener. 🍯

Many times when sugar is removed from a product, it’s replaced with a not-so-great-for-you sweetener. When I checked the ingredients list on the Magic Spoon box, I was pleasantly surprised to see Allulose, monk fruit, and stevia as the sweeteners. Those are all non-sugar options that our nutritionist Tara recommends!

magic spoon nutrition facts

The nutrition facts make my keto lifestyle happy. 😁

Here’s what you’re looking at for each 1/2 cup serving of this cereal:

  • 6g of Fat
  • 3g Net Carbs (8g Total Carbs – 2g Fiber – 3g Sugar Alcohols)
  • 12g of Protein

Plus, it’s not made with any crazy ingredients that I can’t pronounce, so I feel good about what I’m eating.


What I’m not a fan of:

screenshot of product listing on magic spoon website

Each box of cereal comes with nearly a $10 price tag.

In a way, I get it. This is the first true keto innovation into the breakfast cereal market, and I’m sure it took quite a bit of R&D (research and development) to get it to taste so darned good. But come on… almost $10 a box?! My money-saving heart just can’t take that price, so hopefully, they release a coupon or cash back promo sometime soon so I can order more!

With that said, we did reach out to Magic Spoon and we’re super appreciative when they responded to us with an exclusive code! Just shop on MagicSpoon.com and use promo code HIP2KETO to score free shipping on your order.


collin holding up spoon of magic spoon cereal

All in all, this cereal is truly what it claims to be: Magical!

If you’re a keto eater and you’ve been missing cold, crunchy breakfast cereal, Magic Spoon will fulfill all your wishes. That is, if your wallet isn’t watching. 😆


Check out more keto reviews, recommendations, and rants!


Emily is an evergreen writer specializing in health, beauty, fashion & living frugally. She has degrees in Business & Communication. Connect with Emily on LinkedIn


Join The Discussion

Comments 4

  1. Roz

    Have You tried Cereal School? One carb per bag! Pricy but great! 2 flavors ; cinnamon bun and fruity.

    • Amber (Hip Sidekick)

      Oh yum! Thanks for the suggestion, Roz! We will be trying those soon! Stay tuned!

  2. Angela A

    Magic spoon is SO good. I’ve tried both and MS is hands down so much better than cereal school. CS changed their formula and it’s now simply not good or worth the $. I still have bags from months ago. I find the key to Magic spoon is using a food scale to measure out a serving. Please trust me in not ordering Cereal school.

    • Jennifer (Hip Sidekick)

      Thanks for responding, Angela A! We really appreciate the feedback!

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