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I Spent $40 on Magic Spoon Cereal And Here’s What I Think…

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collin eating spoonful of magic spoon cereal

Have you heard the news? There’s a new keto product in town, and it’s totally changing up the breakfast cereal market… and it’s about time! Cereal is known to be absolutely loaded with sugar and carbs, so it’s a wonder why it ever became what so many people eat first thing in the morning.

Thankfully, Magic Spoon did something about it and created a low-carb cereal that ditched the sugar and gave their cereal more of a protein focus.

Sounds a little too good to be true, right?

Well, kind of… I’m here to tell you why I’m both liking and disliking this cereal as far as it pertains to both my keto and frugal living lifestyles.

What I love about this cereal:

assortment of magic spoon cereal boxes

The taste is spot on. 😋

First off, it’s actually delicious! My keto tastebuds may be tuned a little differently than others, but I was so blown away after the first bite. It was magical. 🤩

The Magic Spoon cereal currently comes in four flavors: Fruity, Frosted, Cocoa, and Cinnamon. Out of the four, my top favorite is the frosted variety. My brother-in-law Stetson even tried out the cereal and loved the Cinnamon flavor (he said they reminded him of Cinnamon Toast Crunch).

close up of magic spoon cereal in bowl

It uses a great alternative sweetener. 🍯

Many times when sugar is removed from a product, it’s replaced with a not-so-great-for-you sweetener. When I checked the ingredients list on the Magic Spoon box, I was pleasantly surprised to see Allulose, monk fruit, and stevia as the sweeteners. Those are all non-sugar options that our nutritionist Tara recommends!

magic spoon nutrition facts

The nutrition facts make my keto lifestyle happy. 😁

Here’s what you’re looking at for each 1/2 cup serving of this cereal:

  • 6g of Fat
  • 3g Net Carbs (8g Total Carbs – 2g Fiber – 3g Sugar Alcohols)
  • 12g of Protein

Plus, it’s not made with any crazy ingredients that I can’t pronounce, so I feel good about what I’m eating.

What I’m not a fan of:

screenshot of product listing on magic spoon website

Each box of cereal comes with nearly a $10 price tag.

In a way, I get it. This is the first true keto innovation into the breakfast cereal market, and I’m sure it took quite a bit of R&D (research and development) to get it to taste so darned good. But come on… almost $10 a box?! My money-saving heart just can’t take that price, so hopefully, they release a coupon or cash back promo sometime soon so I can order more!

With that said, we did reach out to Magic Spoon and we’re super appreciative when they responded to us with an exclusive code! Just shop on and use promo code HIP2KETO to score free shipping on your order.

collin holding up spoon of magic spoon cereal

All in all, this cereal is truly what it claims to be: Magical!

If you’re a keto eater and you’ve been missing cold, crunchy breakfast cereal, Magic Spoon will fulfill all your wishes. That is if your wallet isn’t watching. 😆

Check out more keto reviews, recommendations, and rants!

Collin founded Hip2Keto in 2018, and has 3+ years of experience living & writing about the ketogenic lifestyle. She loves butter & bacon. Connect with Collin on LinkedIn

Join The Discussion

Comments 35

  1. Roz

    Have You tried Cereal School? One carb per bag! Pricy but great! 2 flavors ; cinnamon bun and fruity.

    • Amber (Hip Sidekick)

      Oh yum! Thanks for the suggestion, Roz! We will be trying those soon! Stay tuned!

    • Julia Handy

      The cinnamon is good. The fruity is intolerable to eat. It’s like chewing glass, does not taste good, and leaves a terrible after taste. I’m sorry, but they missed the mark on that one. I almost a whole box of the fruity if anyone wants to buy it.

  2. Angela A

    Magic spoon is SO good. I’ve tried both and MS is hands down so much better than cereal school. CS changed their formula and it’s now simply not good or worth the $. I still have bags from months ago. I find the key to Magic spoon is using a food scale to measure out a serving. Please trust me in not ordering Cereal school.

    • Jennifer (Hip Sidekick)

      Thanks for responding, Angela A! We really appreciate the feedback!

    • alf

      See, that’s where everyone is different (and isn’t it wonderful!). I like the Cereal School offerings as much as I do the Magic Spoon stuff. One benefit, the CS cereal doesn’t get soft at all in almond milk, MS does eventually. So people will need to decide for themselves whether or not it’s any good as everyone’s taste buds are different.

  3. Roy Seaberg

    Good stuff but with cereal comes milk. First timer on the Keto diet and I don’t think milk is Keto friendly is it? You have any suggestions on Keto friendly milk perhaps coconut or almond milk. I am male in my mid 40s but I need to lose a 100 pounds. Still relatively healthy and trying to stay that way. I ordered Factor75 but even If I ate 3 of their meals a day it’s still only like 1800 to 2000 calories a day. If I wanted to maintain my weight it would be 3000 calories (300 pound guy) a day. I want to cut back from that but not a 1000 calories maybe 500. Cut back too much and anybody would binge eat and ruin diet.I am hoping with 3 of Factor75 meals and a bowl of Magic Spoon it’s enough for my daily needs and weight loss goals

    • Jennifer (Hip Sidekick)

      Milk is not Keto friendly. Better choices which contain much less lactose are unsweetened almond milk, heavy white cream, and coconut milk. Hope this is helpful, Roy Seaberg!

    • Jodi

      Kroger has a lactose free Carbmaster milk they sell. It is in original, vanilla and chocolate. The original has 3g carbs per 8 oz. serving, the flavored are a little higher in carb count. I find very little difference in taste from the 1% milk my family normally drinks. It is a little pricey at $4.99 per half gallon but I find it is usually always on sale for $3.99.

      • James

        Have you tried carbmaster yogurt? Amazing taste at a shockingly low price.

        • Pauline

          Can you buy this yogurt in Australia? Also is Magic Spoon available here as well???

          • Amber (Hip Sidekick)

            Hi Pauliine! When heading to checkout, I only find the option to ship within the U.S. Hope that helps!

        • Dragana

          I have, amazing taste and pretty cheap. 5-6 flavors. I mix mine with some pecans for that crunchy taste

  4. Uso

    Cereal gave me a headache

    • Amber (Hip Sidekick)

      Oh bummer! SO sorry to hear that, Uso. Thanks for the honest feedback.

  5. Anne

    If you’re looking for really delicious cinnamon crunch cereal without tapioca starch, and for a much friendlier price, gnom gnom has a recipe which is really good! Mainly almond flour so it’s very filling and you don’t need a ton of it. It’s essentially a cinnamon cracker recipe rolled out very thing and baked, then broken or cut into pieces like cereal.

    • Amber (Hip Sidekick)

      That does sound yummy! Thanks a ton for the suggestion, Anne!

  6. Patti

    Sorry, I think it is ridiculous to spend this much money on Keto cereal. Everyone to their own. I am glad that people have found success with this plan, but it just sounds like this plan is too rigid. I mean a hot dog or sandwich between two pickles! No thanks. It all boils down to moderation, at least for me.

    • Jennifer (Hip Sidekick)

      It’s not for everyone, Patti. You definitely need to find the right fit for you. Moderation is great! Thanks so much for taking the time to comment!

    • Chelsea Sexton

      Honestly depends were you live. Food in Sydney is so expensive anyways and anything healthy is those whisp chips.. here are 20$…

  7. Kelly

    Do you find that one bowl/serving of this cereal is filling?

    • Collin (Mrs. Hip)

      Hi Kelly! It’s not quite as filling as a breakfast of eggs and bacon. However, it’s definitely a satisfying treat when you miss cereal. I usually eat it with unsweetened almond milk. 😊

  8. June

    I’ll stick to mixed nuts or make my homemade keto bread toast or eggs and homemade sausage, thanks.
    Can make your own cinnamon keto crackers, too.

    • Amber (Hip Sidekick)

      Oh cool! Thanks a bunch for the honest feedback, June. We sure appreciate it!

    • Dragana

      Can you share the recipe for cinnamon crackers please?

  9. Midwest Mile High

    Please tell me the other flavors are better than the fruity flavor! I ordered a variety case and I hope they’re a little easier to stomach than my first bowl.

    • Amber (Hip Sidekick)

      Darn! Let us know how you like the others! Hoping you enjoy them.

    • ketolc

      Are you sensitive to chicory root (inulin) fiber? It is in a lot of low -carb and high fiber food products. It gives me horrible stomach aches. There are quite a few people that are sensitive to it.

  10. Chelsea Sexton

    If it taste good and I can get it shipped here I’m in.. our foods normally exspensive and the healthy cereals can easily come in at 9-12$ anyways so didntb phase me more buying 4 boxes getting shipped and then have them be bleh

  11. Joe

    I own a health food store. Can I purchase this cereal for retail sales

    • Amber (Hip Sidekick)

      Great question, Joe. Maybe try contacting customer service to see if that may be possible. Hope that helps!

  12. Mbee

    They’re still honoring your free shipping code! I’ve eaten low carb for the majority of the past 20 years and usually keep things very simple. Don’t even bake bread substitutes very often except for Wholesome Yum’s English muffins. But it’s going to be so nice to crunch into a bit of cereal without opening the floodgates of blood sugar spikes and increased ulcerative colitis symptoms, tho I’ll have to play the latter by ear a bit b/c too much chicory fiber can cause me trouble. Just a bit usually doesn’t.

    • Collin (Mrs. Hip)

      Yay! Glad you could still grab the free shipping! Enjoy your cereal!

  13. Mitch Borden

    I did order the 4-box sampler; tried one bowl of the strawberry and one of the cinnamon. Frankly, the after-taste each left in my mouth was decidedly soapy (and a smart-alecky kid who got to sit with a chip of grandmother’s laundry soap in his mouth in front of the grandfather clock whenever he said something his grandmother didn’t like, I know what soap tastes like!) The remainder of the cereal has gone outside underneath my bird feeders; the birds, squirrels, chipmunks, skunks and a local ground hog are not as picky!

    • Amber (Hip Sidekick)

      Bummer! SO sorry to hear you didn’t care for them, Mitch. Thanks for letting us know what you thought of the cereal.

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