I Tried the New General Mills Keto-Friendly Cereal… & It’s 20% Off at Target Right Now!

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keto friendly cereal from Walmart

Keto-friendly cereal that tastes amazing and won’t break the bank? Yes!

Before keto, I’ve always had a love for cereal. And even now, living low carb, my love for the crunchy, sweet morsels has never gone away, so I was super excited to see the new General Mills Wonderworks keto cereal at Walmart on my last grocery run! I’ve recently discovered this cereal is available at Target as well. Even better, you can save on a box or two at Target with this 20% off Circle offer!

Wonderworks Keto-Friendly Cereal

We all know cereal is yummy, however, we also all know it’s typically carb-heavy and sugar-loaded. Seeing a keto-friendly version on the store shelves makes it an easy add to my weekly grocery pickup – such a game changer!

Quick note! This post is not sponsored. I happened to test out this cereal for myself when I spotted it at Walmart, and loved it enough to share with you all!

boy eating keto friendly cereal at the table

Wonderworks KETO cereal is the brainchild of General Mills and they’ve created three enticing flavors; chocolate, peanut butter, and cinnamon. Well, I tried all 3 and I’m here to let you in on a little spoiler… they’re all WONDERful!

Do I have my favorite? YEP! Will I be buying another box? HECK YES!

Even if you are not doing keto, this option is still perfect if you’re watching your sugar intake, plus I have no mom guilt giving this cereal to my boys (and they loved it!).

keto wonderworks cereal

This isn’t the first keto cereal out there and our team happens to love a few other brands, such as Catalina Crunch and Magic Spoon. Sure, they’re delicious in their own right, but I was personally thrilled with the fact that this cereal is on a grocery shelf, I did not have to buy in bulk (great if I ended up not liking it), and it wasn’t too terrible in price in comparison to others.

Just so you can compare pricing, I broke it all down for you:

  • Magic Spoon Only available in 4 packs, $39 ($9.75 per box)

You can save 20% off right now at Target!

Wonderworks Keto Cereal $6.99
Add the 20% off Target circle offer (when using for in-store purchases, order pickup, or same day delivery)
Final cost just $5.59!

girl holding a bowl of keto cereal

One of the big wins for Wonderworks was the fact that a serving size is 1 CUP! 🙌 When a serving size is so small, but you eat double because you love it so much, are you really keeping it low carb? Who munches on only 1/4 cup of cereal? Not me! I want a big ole bowl of cereal for breakfast! 😆

Another big thing for me with this keto cereal was the taste straight out of the box as well as when it’s served with almond milk. Keto ingredients can be tricky at times but Wonderworks keto-friendly cereal NAILED IT! Seriously, it has the crunch of a KIX cereal (remember those 😂), but with true sweet cereal flavors.

So then the real test came along when I poured the milk over it. This keto cereal does not get soggy like normal cereal. The flavors do change a little when liquid hits it, but not by much, as it still tastes amazing.

Speaking of flavors, here are the 3 available from Wonderworks:

Wonderworks Keto-Friendly Cereal

Wonderworks Keto Chocolate Cereal

Have you missed cocoa puffs? Man, I remember filling my bowl up with this cereal when I was a kid! The chocolate flavor they brought in with these crunchy bites was incredible. It’s a HOME RUN!

Chocolate cereal nutrition:

Serving: 1 cup | 150 Calories | 6g Fat | 16g Total Carbs | 4g Fiber | 1g Sugar | 5g Sugar Alcohol | 4g Allulose | 15g Protein | 3g Net Carbs

Ingredients: Milk Protein Concentrate, Erythritol, Allulose, Whey Protein Isolate, Inulin, Palm Kernel Oil, Cocoa Processed With Alkali, Palm Oil, Soluble Corn Fiber, Canola Oil, Rice Starch, Natural Flavor, Soy Lecithin, Salt, Stevia Extract. Vitamin E (mixed tocopherols) Added to Retain Freshness.


girl holding bowl of keto peanut butter cereal

Wonderworks Keto Peanut Butter Cereal

OH MY!!! This literally tastes just like Captain Crunch Peanut Butter Crunch cereal. I’m glad a serving size is a cup because I wanted a BIG bowl of this flavor.

Peanut Butter cereal nutrition:

Serving: 1 cup | 150 Calories | 6g Fat | 14g Total Carbs | 3g Fiber | 1g Sugar | 4g Sugar Alcohol | 4g Allulose | 17g Protein | 3g Net Carbs

Ingredients: Milk Protein Concentrate, Allulose, Peanut Flour, Erythritol, Peanut Butter (peanuts, salt), Whey Protein Isolate, Inulin, Palm Kernel Oil, Palm Oil, Canola Oil, Rice Starch, Soy Lecithin, Natural Flavor, Stevia Extract. Vitamin E (mixed tocopherols) Added to Retain Freshness.


Wonderworks keto-friendly cereal

Wonderworks Keto Cinnamon Cereal

Anyone else here love snickerdoodle cookies? This is seriously the sugar-free cereal puff form of snickerdoodles… and it might just be my favorite. 😍

Cinnamon cereal nutrition:

Serving: 1 cup | 150 Calories | 6g Fat | 17g Total Carbs | 5g Fiber | 1g Sugar | 5g Sugar Alcohol | 4g Allulose | 15g Protein | 3g Net Carbs

Ingredients: Milk Protein Concentrate, Erythritol, Allulose, Whey Protein Isolate, Inulin, Palm Kernel Oil, Palm Oil, Soluble Corn Fiber, Canola Oil, Cinnamon, Rice Starch, Soy Lecithin, Natural Flavor, Stevia Extract. Vitamin E (mixed tocopherols) Added to Retain Freshness.


jar of keto friendly chex mix

But this keto cereal doesn’t just need to be served with milk…

I don’t know if you are like me, but I love eating cereal dry so I thought why not make a keto sweet snack mix with this?! I combined the chocolate and peanut butter cereals with some cashews and some keto-friendly chocolate chips for the perfect grab-and-go mix when I’m in the mood for something sweet. YUM!

jar of keto friendly cereal spilled out on counter

I hope you’re able to try this cereal out ASAP, and be sure to come on back to let me know what you think!


Here are even more of the best keto cereals to buy!

Join The Discussion

Comments 15

  1. Rei

    Why does it say 3g net carbs on the front of the box but the label says 16g and 4g fiber??? That would be 12g net carbs????

    • Amber (Hip Sidekick)

      Hi Rei! You’d also subtract the sugar alcohols. Hope that helps!

  2. Rhea98

    I recently purchased the chocolate and the cinnamon. I’ve eaten the chocolate with milk (Fairlife) twice, and enjoyed it both times. I have tried it dry–not bad, but the whey flavor comes through a little too much without milk. I haven’t been able to find the peanut butter–which I expect to really like, and I haven’t gotten into the cinnamon, yet. When not strictly on keto, my go-to cereal is the Publix version of Fiber One. So, I’m not used to the sugary stuff (I do love some of them, but I just can’t have the sugar.) Because of price, I haven’t tried some of the “better” keto cereals. This works for me with a price I can manage for one or two servings a week. I’m just glad to see the big GM into the keto game with an affordable cereal.

    • Jennifer (Hip Sidekick)

      We really appreciate you giving us this great and thorough review! It’s super helpful and I’m glad you are enjoying options out there.

    • uptmor6

      I haven’t tried the chocolate but I found the cinnamon was pretty bland ☹️☹️

  3. Deanna

    Thanks for trying this! I saw the chocolate one at walmart the other day but was hesitant because I just bought a bag of Catalina crunch that I need to finish. I was able to find Catalina Crunch from Vitacost they have many keto friendly items and I feel they are cheaper than Thrive Market.

    • Collin (Mrs. Hip)

      You’re welcome, Deanna! Thanks for sharing with us! Hope you enjoy the Chocolate if you decide to grab it next time!

  4. Lydia

    I simply have to chime in here! The day this was posted I PROMPTLY visited my Walmart app to see which closest one had this cereal. My second closest had all 3 – so I went out and got a box of each! Until now, I’ve only had Catalina Crunch (I enjoy their chocolate with unsweetened chocolate almond milk!), but I just can’t bring myself to try Magic Spoon, lol! PLEASANTLY surprised with these! The cinnamon was OK, the chocolate delicious (and I know with my unsweetened chocolate almond milk it’s gonna be the BOMB!), but the peanut butter?!?! DEAR LORD…SOOOO good!!!! This afternoon, to kick up the flavor, I added a generous tablespoon of actual PB to the cereal and then poured milk. Even for “dirty keto” this is cheating, right? Thanks for this intel…this is a game-changer for me!

    • Jennifer (Hip Sidekick)

      Sounds like you are a huge fan of peanut butter! Having a generous portion of PB to the cereal every once in a while is probably okay, depending on your keto goals.

  5. rayna

    Thank you for the positive review of my new favorite cereal! I haven’t found too many positive reviews and can’t for the life of me figure out what people are complaining about. This actually tastes like CEREAL. You can buy it in the REGULAR CEREAL AISLE. A serving size is ONE WHOLE CUP. I do a half n half combo of choc/pb. Game changer! Some unsweetened almond milk, and I’m staying on track when those cravings hit. This is a KETO lifesaver!

    • Collin (Mrs. Hip)

      YUM! You’re SO welcome, Rayna! Glad you have been loving it!

  6. msfpower

    This cereal is hideous, atrocious, inedible. Its bizarre taste is like chemically treated sawdust infused with the unmistakably sickly sweet presence of stevia. No human should eat this cereal.

    • Amber (Hip Sidekick)

      DARN! Sorry to hear you didn’t care for it. Thanks for the honest review.

  7. Kristina

    Isn’t Palm oil not good on Keto???

    • Amber (Hip Sidekick)

      Hi Kristina! I did look around for some information on this and it appears that it can depend on the type and how it is made. As always, be sure to choose the items that work best for your plan. Hope this helps!

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